If you’re a beauty enthusiast, chances are you’re already familiar with the work of Westman Atelier founder and makeup legend Gucci Westman, who has powdered the faces of celebrities like Gwyneth Paltrow, Anne Hathaway, and Emily Ratajkowski. In a new development for her namesake brand, the artist has launched Westman Brides, an online destination that showcases step-by-step tutorials for achieving three types of wedding-inspired makeup looks curated by Westman: The Classic Bride, The Romantic Bride, and Mother of the Bride.
“A lot of brides are looking to really enhance and really amplify themselves, as opposed to more of a transformational concept, and that’s what Westman Brides is all about,” Westman tells BAZAAR.com. “It’s very intuitive if you want to play around with makeup—the destination gives you a lot of confidence, because it’s so easy to use these products on your own.”
Each beauty look includes an accompanying how-to video showing Westman creating a look from start to finish, along with a list of the exact Westman Atelier products she uses and additional item recommendations. The artist notes that these tutorials are not meant to be intimidating, but rather to serve as an easy way to build a bride-to-be’s makeup application experience while adding a bit of fun to the process.
“It’s not like you have to take 500 steps and transform how you look; maybe you can create this beautiful finish to your skin, and you’ll be pleasantly surprised also by how easy it is to do,” she continues. “And then, you can kind of have a little bit more experience in terms of what you’re asking of the makeup artist, if you are having a makeup artist.”
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